Amazon Sales Rank by Category

In this article, we will guide you on how the sales rank is structured in various categories.

In today's guide, we look at the importance of Sales Rank and its unique categories. It is important to us that all ProfitPath members in particular understand exactly what is meant by this and can better assess for themselves how, for example, the product is generally ranked and is running on the market.

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Why is it Important to understand Sales Rank Categories?

It will help you understand at what sales rank it is still worthwhile to source for products and you will get a feeling on how big a category really is! ​

What exactly is the Amazon Sales Rank?

The sales rank on Amazon is a numerical representation of a product's popularity and sales performance within a specific category. A lower sales rank indicates higher sales and popularity, while a higher rank suggests lower sales. The rank is updated hourly based on recent sales data, providing customers with an idea of a product's current demand and competitiveness in its category. ​ Keep in mind that sales ranks are category-specific, meaning a product may have a high rank in one category and a lower rank in another and is only meaningful when compared to other products within the same category.

Sales Rank Amazon Germany - Updated 01.02.2024

Category	Top 0.5%	Top 1%	Top 3%	Top 5%	Top 10%	Top 25%	Total
Auto & Motorrad	81,312	162,624	487,871	813,118	1,626,236	4,065,590	16,262,358
Baby	16,283	32,566	97,699	162,832	325,663	814,158	3,256,633
Baumarkt	113,696	227,392	682,177	1,136,961	2,273,922	5,684,805	22,739,220
Beleuchtung	17,207	34,415	103,244	172,074	344,148	860,371	3,441,483
Bier, Wein, & Spirituosen	1,153	2,306	6,917	11,528	23,055	57,638	230,552
Bücher	192,357	384,714	1,154,141	1,923,568	3,847,135	9,617,838	38,471,350
Bürobedarf & Schreibwaren	21,024	42,049	126,146	210,244	420,488	1,051,219	4,204,875
Computer & Zubehör	34,541	69,083	207,249	345,414	690,829	1,727,072	6,908,288
Drogerie & Körperpflege	26,330	52,660	157,981	263,302	526,604	1,316,509	5,266,035
DVD & Blu-ray	7,820	15,639	46,918	78,197	156,393	390,983	1,563,930
Elektro-Großgeräte	3,694	7,387	22,162	36,936	73,873	184,681	738,725
Elektronik & Foto	85,007	170,013	510,040	850,066	1,700,132	4,250,330	17,001,321
Fashion	577,521	1,155,042	3,465,126	5,775,210	11,550,420	28,876,050	115,504,198
Games	4,483	8,967	26,900	44,833	89,667	224,167	896,668
Garten	59,548	119,095	357,286	595,477	1,190,953	2,977,383	11,909,532
Gewerbe, Industrie & Wissenschaft	28,866	57,732	173,196	288,661	577,321	1,443,303	5,773,210
Handmade Produkte	1,845	3,690	11,071	18,451	36,902	92,256	369,023
Haustier	25,741	51,483	154,449	257,415	514,829	1,287,073	5,148,290
Kosmetik	28,964	57,927	173,782	289,637	579,275	1,448,187	5,792,749
Küche, Haushalt & Wohnen	290,640	581,280	1,743,840	2,906,401	5,812,801	14,532,003	58,128,013
Lebensmittel & Getränke	6,051	12,102	36,305	60,508	121,015	302,539	1,210,154
Musik-CDs & Vinyl	16,213	32,427	97,280	162,133	324,265	810,663	3,242,651
Musikinstrumente & DJ-Equipment	7,665	15,329	45,988	76,647	153,294	383,234	1,532,937
Software	261	522	1,567	2,612	5,225	13,062	52,249
Sonstiges	646	1,292	3,875	6,459	12,918	32,294	129,175
Spielzeug	34,636	69,271	207,814	346,357	692,715	1,731,787	6,927,147
Sport & Freizeit	70,235	140,471	421,413	702,355	1,404,710	3,511,775	14,047,098
Totals	1,753,739	3,507,479	10,522,436	17,537,393	35,074,786	87,686,966	350,747,864

Sales Rank for all Regions:

Germany: https://sas.selleramp.com/sas/bsr-tables?domain_id=3&src= France: https://sas.selleramp.com/sas/bsr-tables?domain_id=4&src= Spain: https://sas.selleramp.com/sas/bsr-tables?domain_id=9&src= Italy: https://sas.selleramp.com/sas/bsr-tables?domain_id=8&src= UK: https://sas.selleramp.com/sas/bsr-tables?domain_id=2&src= USA: https://sas.selleramp.com/sas/bsr-tables?domain_id=1&src= Canada: https://sas.selleramp.com/sas/bsr-tables?domain_id=6&src=

What does all this tell us?

With this table you can see how big a particular category is on Amazon.

Let's take a look at the fashion category, for example. Fashion is the largest category on Amazon Germany and has a total of 115,504,198 products! The top 1% sales rank would therefore be 1,155,042.

​Secondly, let's take a look at the software category. Software is the smallest category on Amazon Germany and has a total of 52,249 products! The top 1% sales rank here would therefore be 522.

From this we can conclude that products in the fashion category still sell well at much higher sales ranks, in contrast to the software category. ​

This means we can assess categories much better and can now strategically source products in regions with higher sales ranks in categories such as fashion, kitchen, household & living, books and DIY. ​ Conversely, we can stop sourcing in categories such as software, games or musical instruments & DJ equipment, where the categories have significantly lower sales rank areas. ​

What exactly can I do with this information in ProfitPath now?

You could use a preset that contains categories in a specific area and build a ProfitPath Filtering preset around it.

In this example, I've created a preset focused for sourcing products fast selling products. With this information, you can construct numerous exceptional presets.

​Conclusion

Your key takeaway should be that sales rank does not equate equally across different categories! It's crucial to understand the size variations among categories and leverage that knowledge to your advantage. If you have further questions, please do not hesitate to contact our support team via discord or write us an email at [e-mail]